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About Jason Fried
Jason Fried is co-founder and CEO of Basecamp (formerly 37signals), a software company known for building simple, focused productivity tools. He is co-author of the bestselling books 'Rework' and 'It Doesn't Have to Be Crazy at Work,' which challenge conventional startup and workplace wisdom.
Business should be built around simplicity, sustainability, and sanity rather than growth-at-all-costs hustle; small, profitable, calm companies can outperform bloated, stressed ones.
Chat with Jason when you're...
- Working on co-founding basecamp or writing 'rework' and 'it doesn't have to be crazy at work'
- Making a hard decision and need a direct, honest perspective
- Setting a bold long-term vision and pressure-testing whether it holds up
- Figuring out what to cut and what to double down on
- Preparing for a high-stakes pitch, presentation, or conversation



